Wednesday, February 24, 2010

Church Customer Service - Part 1 of 2

Two recent visits to fast food restaurants in the same franchise have driven home the importance of good customer service.

Over the weekend, the experience at one of these local establishments was memorable for how bad the service was. Have you ever had one of those drive-thru experiences where you have to give your order three or four times, and they still get it wrong? Such was the case.

Contrast that with the recent visit to another one of these establishments where the person at the drive-thru window was cheery and friendly. The order was correct, and you left the place feeling better than when you arrived.

It's all about customer service. Service either makes or breaks a business' reputation. Bad service will run a business out of a town where other businesses offer good service. No matter how good the food might be, no one wants to eat where the service is bad.

Let's translate that into your local church. It doesn't matter how good the music or preaching might be, if the visitors that come to your church are met with poor "customer service," they will leave and never return.

Customer service in a church has nothing to do with making people feel good. In fact, many times the Gospel message makes people very uncomfortable. Instead, it involves the interactions your visitors have with the people in your church.

Tomorrow, I'll talk about some of these areas of the church where good customer service must be a priority.

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